Amar Karthik’s journey into the world of web development, digital marketing, and entrepreneurship began when he was just a curious kid with a computer and a spark of ambition. Over the years, he transformed that curiosity into a fulfilling career and built a life he is truly passionate about. Today, he works with multiple global brands and ventures, contributing his expertise to create meaningful digital impact.
Where It All Began
As a young boy, Amar spent much of his time exploring the internet on his computer. At 11, he came across an ad promising quick money online. Though it turned out to be spam, it sparked a lasting interest. He began researching how to earn money online, starting with Paid-To-Click websites. Earning his first dollar after weeks of effort was a small step, but it inspired a much bigger dream.
While exploring these platforms, Amar noticed how poorly designed many websites were. That observation pushed him into web design, where he began learning HTML and CSS through trial and error. By 13, he had built a strong foundation and developed a growing passion for creating better digital experiences.
The Start of UnikBrushes
At 13, Amar began offering web design services under the name Designz5233, which he later rebranded to UnikBrushes in 2016. The name symbolized his commitment to unique and creative designs. Initially, he worked on small projects such as logos, banners, and basic websites. For him, the focus was never just on money but on the opportunity to learn, grow, and create something meaningful.
Over the years, UnikBrushes evolved into a comprehensive digital services company, offering everything from web design to branding, SEO, and social media marketing. Amar has collaborated with clients across diverse industries, turning ideas into impactful digital solutions.
Learning, Growing, and Expanding
As Amar honed his skills, he ventured deeper into the world of digital marketing, mastering SEO, social media strategies, and branding. The COVID-19 pandemic became a period of immense growth, giving him the chance to expand his services and strengthen his expertise in areas such as eCommerce and digital advertising.
He also gained professional experience working with companies like TechieSys, Alphacode Global, ParcelPath, Exotic Carbon Fiber, and Menashe Properties, where he handled roles in web development, SEO, project management, and digital strategy. Each role introduced new challenges and opportunities, shaping Amar into the professional he is today.
Creating LearnyHive
In 2023, Amar co-founded LearnyHive, an educational platform supporting engineering students with curated courses for exam preparation. As the Chief Technology Officer, he oversees platform development, implements marketing strategies, and collaborates with the team to improve the user experience.
LearnyHive has since grown to serve over 10,000 students, marking a significant milestone that reinforces Amar’s belief in the power of technology and education.
A Mission Close to His Heart: Friendometry
One of Amar’s most fulfilling ventures is partnering with Friendometry, a platform addressing childhood loneliness by connecting families. Having faced similar challenges as a child, this mission resonates deeply with him.
At Friendometry, Amar leads efforts in digital marketing, website development, and growth strategies to expand its reach. It is a project that combines his professional expertise with a cause he genuinely cares about.
Working With ParcelPath and Exotic Carbon Fiber
Amar plays a key role in helping brands like ParcelPath and Exotic Carbon Fiber grow their digital presence. At ParcelPath, he manages digital marketing strategies, optimizing campaigns and enhancing brand visibility in the shipping and logistics sector. With Exotic Carbon Fiber, a premium automotive brand, Amar drives SEO, paid ads, and social media strategies to connect with car enthusiasts and scale online sales.
Contributing to Menashe Properties and AlphaCode Global
As a WordPress Web Developer, Designer, and SEO Strategist at Menashe Properties, Amar supports the firm’s digital presence by improving site performance, SEO, and branding efforts for a leading commercial real estate company in the United States.
At AlphaCode Global, Amar serves as Web Team Lead, SEO Strategist, and Prompt Engineer, managing web projects, leading teams, and enhancing AI-driven solutions while strengthening brands’ digital strategies.
Finding Balance Beyond Work
Beyond his professional life, Amar values the time he spends exploring the world on his motorcycle. Riding through hilly terrains and foggy landscapes gives him a sense of freedom and peace, helping him recharge and stay inspired.
A Journey of Growth and Discovery
Reflecting on his journey, Amar Karthik has learned that curiosity and persistence are powerful tools for growth. From earning his first dollar online to building UnikBrushes, co-founding LearnyHive, and partnering with Friendometry, ParcelPath, Exotic Carbon Fiber, Menashe Properties, and AlphaCode Global, each step has been a valuable learning experience.
As Amar continues on this path, he remains excited to embrace new opportunities, explore fresh ideas, and create meaningful solutions that make a difference.
Thank you for reading about Amar’s journey. Feel free to explore his portfolio and learn more about the work he does.
You can reach out to him via email: amar (at) unikbrushes (dot) com
