When I was around 11 or 12, I used to come home from school and spend most of my free time on the computer.
I didn’t have any particular goal. I was just a kid who enjoyed exploring the internet, discovering random websites, and figuring out how things worked.
One day, I came across an online advertisement that said something like:
“Earn money online in less than a day.”
It was obviously spam.
But instead of ignoring it, I got curious. I opened another tab and searched for “how to earn money online.”
Looking back, that random search probably changed the direction of my life.
Discovering a Different Side of the Internet
At first, I started exploring Paid-To-Click (PTC) websites, online forums, and other platforms that promised small earnings.
I barely made anything.
But what fascinated me wasn’t the money. It was discovering that people were actually building websites, creating digital products, and running businesses entirely through the internet.
Until then, the internet was mostly about games, videos, and entertainment for me.
Suddenly, I started seeing it as something completely different.
I became interested in how websites were built, why some looked better than others, and how people created things that others could use.
I remember visiting websites and thinking, “Why can’t this look better?”
That question eventually pushed me toward HTML and CSS.
Learning by Breaking Things
I didn’t have a proper learning roadmap.
Most of what I learned came from YouTube tutorials, online forums, Facebook groups, and hours of experimenting.
I’d change a few lines of code, break an entire layout, and spend the next hour figuring out what went wrong.
Even something as simple as a missing semicolon in CSS could confuse me for ages.
But I genuinely enjoyed it.
I loved making small changes and immediately seeing the result. A different color, a better layout, a cleaner design. Every little improvement felt exciting.
Eventually, I started experimenting with logos, banners, forum graphics, and basic websites.
I even had an online name back then: Designz5233.
I still laugh whenever I remember that.
By the time I was around 13, I had started taking on small projects. Most were free, and some paid only a few dollars.
One of my earliest paid projects was a simple homepage design.
The payment itself wasn’t significant, but the experience was.
Someone was willing to pay for something I’d created.
That made me want to take things further.
From Small Projects to UnikBrushes
In 2015, I started UnikBrushes.
Back then, it wasn’t really a company in the way people imagine one today. There was no team, no structured process, and definitely no business strategy.
It was just me, my computer, and a growing interest in design and development.
I worked on logos, banners, WordPress websites, small branding projects, and anything else that helped me improve.
And I made plenty of mistakes.
I underpriced projects, accepted work I wasn’t fully prepared for, spent time learning things I never ended up using, and experimented with ideas that completely failed.
But those experiences taught me how to solve problems and work with real people.
Over time, I started realizing that building a website was only one part of helping a business.
A good-looking website didn’t automatically mean more visitors or customers.
Businesses needed visibility, better user experiences, content, marketing, and systems that worked together.
That realization led me into SEO, digital marketing, e-commerce, automation, and eventually business strategy.
I stopped thinking only about how to build something.
I became more interested in understanding why it needed to exist, who it was meant for, and whether it actually helped the business.
Learning to Build Businesses, Not Just Websites
In 2021, I officially registered UnikBrushes as a company and started building a proper team around it.
Around that period, I also worked with a US-based company, where I gained experience in larger projects, team leadership, SEO, development, and structured workflows.
It was a different kind of learning experience.
Working with teams, managing responsibilities, and understanding how larger organizations operate taught me things I couldn’t have learned through freelancing alone.
Later, I co-founded LearnyHive, an educational platform focused on helping engineering students learn more effectively.
That experience introduced me to another side of building technology: product thinking.
It wasn’t just about making something look good or function properly. It was about understanding the people using it, solving a meaningful problem, and building something that could grow.
Each of these experiences changed the way I approached my work.
What I’m Building Today
Today, I’m still the Founder & CEO of UnikBrushes, but my role has evolved.
We have a team and systems handling much of the daily execution, which allows me to spend more time on strategy, exploring opportunities, and building new things.
My current focus is Decodability.
Through Decodability, I’m working on a problem I find particularly interesting: helping software companies turn their existing documentation into something that supports discovery and growth.
A lot of software documentation is written primarily for people who already use the product. I believe there’s an opportunity to make that same knowledge more useful to prospective customers searching on Google and through AI systems.
It’s a different direction from where I started, but the underlying interest is surprisingly similar.
I’m still fascinated by how people find things online, how technology works, and how we can make digital experiences more useful.
The only difference is that the problems I’m working on today are much bigger than the ones I was trying to solve when I was 12.
Looking Back
It’s strange to think that all of this started because I clicked on a random internet advertisement after school.
I wasn’t planning to become a developer.
I wasn’t thinking about starting an agency, managing a team, or building another company.
I was simply curious about something I didn’t understand.
More than a decade later, that curiosity is still what keeps me learning, experimenting, and building.
I don’t think that part of me has changed very much.
And I hope it never does.
